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Real influence persuade without pushing and gain without giving in

Real influence persuade without pushing and gain without giving in

Restricted EAudiobook (NNELS) 2013

Using illuminating examples and anecdotes, the authors show how authentic communication, transparency and empathy are revolutionizing the seller-consumer relationship. This one-of-a-kind guide ties it all together with this simple sentiment: When you're upfront with your target audience, you create a win-win for everyone.