People Will Talk The Surprising Science Of Reputation.

How to get a good reputation--deserved or not!--and why we care what other people think Why does a fish only bite another fish if no one else is watching? Why do people overshare online? Why do some people meet trivial insults with extreme violence? Why do so many gods have multiple eyes? In People Will Talk , science writer John Whitfield shows how reputation helps answer all of these questions, and more. What is the secret to getting get a go...