Includes bibliographical references (page 217-224) and index
Contents:
Introduction Clarify: discovering your emotional assignment Commit: the non-negotiable promise of excellence Collaborate : creating your brand : one conversation at a time Connect : creating the authentic emotional link Compete: what makes you so special? Communicate : "talking your walk" to influence and inspire Contribute : if not you, who? Summation : the eighth C Key chapter takeaways