A modern classic from one of the world's most influential business thinkers. This is a groundbreaking approach to creating meaningful change whether you're revolutionizing an industry, sparking a movement, or building a freelance career. In this follow-up to his best selling This...
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This is Seth Godin's spirited call to action that demands that you stop waiting for a road map and start drawing one instead. Your reputation in the world is defined by what you instigate, how you provoke, and what you learn from the events you cause. In a world filled with chang...
Great marketers don't use consumers to solve their company's problems -- they use marketing to solve other people's problems. They don't just make noise -- they make the world better. Truly powerful marketing is grounded in generosity, empathy, and emotional labor. Learn how to i...
Tribes are groups of people aligned around an idea, connected to a leader and to each other. Tribes make our world work, and always have. The new opportunity is that it's easier than ever to find, organize, and lead a tribe. The Web has enabled an explosion of all kinds of tribes...
"From the bestselling author of Linchpin, Tribes, and The Dip comes an elegant little book that will inspire artists, writers, and entrepreneurs to stretch and commit to putting their best work out into the world. Creative work doesn't come with a guarantee. But there is a patter...
"Here's what's missing: Instigation. Initiative: The forward motion that breathes life into an organization and teaches us what works. We're waiting for the one who explores, creates and makes a ruckus. We need you to poke the system and see what happens, to learn from it, to adj...
Author Seth Godin presents ways in which everybody can be a leader in one way or another. Godin insists that the internet is a resourceful way for people with similar interests to gather and make things happen, whether large or small, profit or non-profit, leadership will prevail...
"From the bestselling author of Linchpin and Tribes comes a new challenge to leaders of all stripes. The workplace has undergone a massive shift. Remote work and economic instability have depressed innovation and left us disconnected and disengaged. Paychecks no longer buy loyalt...
Addressing the special challenges confronting small businesses, this helpful manual provides practical advice on how entrepreneurs can market themselves and their products and services, discussing the art of promotion, marketing strategies, and other valuable information.
The bestselling author of "Tribes" and "The Dip" returns with his most powerful book yet in which he explores why some people make a difference in their fields--and others don't.